Shopko Optical acquires Becker vision center


(PRESS RELEASE) GREEN BAY, WI – Shopko Optical, a leader in providing trusted eye care to communities for over 40 years, announces the acquisition of Becker Vision Center, 2411 Third Street South in Wisconsin Rapids, Wisconsin.

Dr. William Becker retired on December 30 and closed the Becker Vision Center. As part of his retirement planning, Dr. Becker sought to find the right eye care home for his loyal community patients. Shopko Optical will assume optometric care for Dr. Becker’s patients at its Wisconsin Rapids location, located at 4551 8th St.

“We are grateful for the opportunity to welcome Dr. Becker’s patients to Shopko Optical,” said Russ Steinhorst, CEO of Shopko Optical. “We share a commitment to patient-centered care and strong community values. Our new patients will be delighted to receive the same thorough and reliable eye care they rely on, with an enhanced eyewear offering and convenient extended hours. »

Through its Kids in Focus program, Shopko Optical partners with the local Lions Club to identify eligible area children to receive a comprehensive eye exam and a pair of glasses. Additionally, Shopko Optical teammates receive paid time off to volunteer in their community.

Shopko Optical accepts most major vision plans including EyeMed, UHC Vision, DeltaVision, Davis Vision, Superior Vision, Anthem and many more. Shopko Optical is also a free access provider for VSP.

To certify coverage, make an appointment with an optometrist, or find a Shopko optical center, visit



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